Telelmundo aired Billboard’s Latin Music Awards last night. During one of the commercial breaks Universal Pictures ran an ad for Battleship, Snow White and the Huntsman and Savages. You can check it out below. Being broadcast on Telemundo, the ad specifically targeted Latinos. That makes sense.
Do you know what else would make sense?
How about Universal Pictures and the other studios market their films to Latinos by using a website that brings you, and I quote, “The Latino perspective on movies and pop culture”?
Now, where could you find such a site?
Oh wait, it’s LATINO REVIEW!
Come on Hollywood, we have a direct line to the Latino community you seem to finally be recognizing. They are our audience. We know how to do this.